000			01831nam a2200361 a 4500
005			20250917235811.0
008			080715s2008 njua b 001 0 eng
020			_a0131857266 (hbk.)
020			_a9780131857261 (hbk.) _cRM98.07
039		9	_a200808281255 _bzarina _y07-15-2008 _zmazarita
040			_aUKM
090			_aHD58.7.B687
090			_aHD58.7 _b.B687
100	1		_aBouchikhi, Hamid
245	1	4	_aThe soul of the corporation : _bhow to manage the identity of your company / _cHamid Bouchikhi, John R. Kimberly
260			_aUpper Saddle River, N.J. : _bWharton School Pub., _c2008
300			_axxxviii, 208 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index
505	0		_aLeadership challenges in the age of identity -- The I*Dimension -- The bright side of the I*Dimension -- The dark side of the I*Dimension -- Casualties of the I*Dimension -- To blend or not to blend: identity integration in mergers and acquisitions -- When should the cord be cut? managing identity in spin-offs -- Identity in strategic alliances and joint ventures -- Managing the I*Dimension at organizational and brand levels -- Masters of the I*Dimension -- Diagnosing your firm's identity -- Leading in the age of identity -- Epilogue
650		0	_aCorporate culture
650		0	_aCorporate image
650		0	_aBrand name products _xManagement
650		0	_aBusiness names _xManagement
700	1		_aKimberly, John R. _q(John Robert), _d1942-
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0718/2007020423.html
907			_a.b14239553 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHD58.7.B687
914			_avtls003382077
990			_aszj
991			_aProgram Komunikasi & Pengurusan
998			_at _b2008-02-07 _cm _da _feng _gnju _y0 _z.b14239553
999			_c419233 _d419233