| 000 | 01273nam a2200349 a 4500 | ||
|---|---|---|---|
| 005 | 20250914173650.0 | ||
| 008 | 080529s2008 enka b 001 0 eng | ||
| 020 |
_a9780415354042 (hbk.) _cRM446.69 |
||
| 020 | _a0415354048 (hbk.) | ||
| 020 | _a9780415354059 (pbk.) | ||
| 020 | _a0415354056 (pbk.) | ||
| 039 | 9 |
_a200811061431 _bbedah _c200810151043 _drasyilla _c200805291118 _dmazarita _y05-29-2008 _zmazarita |
|
| 040 | _aUKM | ||
| 090 | _aPN1995.9.M29G734 | ||
| 090 |
_aPN1995.9.M29 _bG734 |
||
| 100 | 1 |
_aGrainge, Paul, _d1972- |
|
| 245 | 1 | 0 |
_aBrand Hollywood : _bselling entertainment in a global media age / _cPaul Grainge |
| 260 |
_aLondon : _bRoutledge, _c2008 |
||
| 300 |
_axii, 212 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMotion pictures _zUnited States _xMarketing |
|
| 650 | 0 | _aCorporate image | |
| 650 | 0 | _aBrand name products | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0716/2007016784.html |
| 907 |
_a.b14202293 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kPN1995.9.M29G734 |
||
| 914 | _avtls003378128 | ||
| 990 | _aza | ||
| 991 | _aProgram Pengajian Komunikasi Media Maklumat | ||
| 998 |
_at _b2008-03-05 _cm _da _feng _genk _y0 _z.b14202293 |
||
| 999 |
_c415641 _d415641 |
||