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| 007 | cr nn 008maaau | ||
| 008 | 090205s2007 gw j eng d | ||
| 020 | _a9783540723165 (electronic bk.) | ||
| 035 | _a(Springer)978-3-540-72315-8 | ||
| 039 | 9 |
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_a384.540681 _222 |
| 100 | 1 | _aMuller-Bungart, Michael. | |
| 245 | 1 | 0 |
_aRevenue Management with Flexible Products _h[electronic resource] : _bModels and Methods for the Broadcasting Industry / _cby Michael Muller-Bungart. |
| 260 |
_aBerlin, Heidelberg : _bSpringer-Verlag Berlin Heidelberg, _c2007. |
||
| 300 |
_axvi, 297 p. : _bill., digital. |
||
| 440 | 0 |
_aLecture Notes in Economics and Mathematical Systems, _x0075-8442 ; _v596 |
|
| 650 | 0 | _aRevenue management. | |
| 650 | 0 | _aBroadcasting. | |
| 650 | 1 | 4 | _aEconomics/Management Science. |
| 650 | 2 | 4 | _aManagement. |
| 650 | 2 | 4 |
_aMarketing. _960389 |
| 650 | 2 | 4 | _aMedia Management. |
| 650 | 2 | 4 | _aOperations Research/Decision Theory. |
| 710 | 2 | _aSpringerLink (Online service) | |
| 773 | 0 | _tSpringer e-books | |
| 856 | 4 | 0 | _uhttps://eresourcesptsl.ukm.remotexs.co/login?url=http://dx.doi.org/10.1007/978-3-540-72316-5 |
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_a.b14101294 _b2024-12-12 _c2019-11-12 |
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