000 01710nam a2200337 a 4500
005 20250914163833.0
008 080212s2007 enka b 001 0 eng
020 _a9781847202512 (hbk.)
_cRM524.25
020 _a1847202519 (hbk.)
039 9 _a200802271559
_bzarina
_y02-12-2008
_zmazarita
040 _aUKM
090 _aHD2932.J367
090 _aHD2932
_b.J367
100 1 _aJansson, Hans
245 1 0 _aInternational business marketing in emerging country markets :
_bthe third wave of internationalization of firms /
_cHans Jansson
260 _aCheltenham, UK :
_bEdward Elgar,
_c2007
300 _axxiv, 238 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 213-227) and indexes
505 0 _aInternational business networks, institutions and MNC organization -- The international business marketing model -- Network, linkage and competitive strategies -- Project marketing cycles and action networks -- European, Chinese and Russian business networks -- Business marketing strategy in the internationalization process -- Internal network organization of the internationalized firm -- Local and regional network organization for dyads and triads
650 0 _aInternational business enterprises
_zDeveloping countries
650 0 _aCorporations, Developing country
650 0 _aBusiness networks
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip0714/2007011683.html
907 _a.b14063463
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHD2932.J367
914 _avtls003363560
990 _aszj
991 _aProgram Kewangan/Pengurusan Risiko & Insurans
998 _at
_b2008-12-02
_cm
_da
_feng
_genk
_y0
_z.b14063463
999 _c402477
_d402477