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| 005 | 20250914162623.0 | ||
| 008 | 070921s2005 enka b 001 0 eng | ||
| 020 |
_a0749446617 (pbk.) _cRM45.44 |
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| 024 | _a9780749446611 | ||
| 039 | 9 |
_a200802290811 _bbedah _c200711201540 _drasyilla _c200709211547 _drahah _c200709211547 _drahah _y09-21-2007 _zrahah |
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| 040 | _aUKM | ||
| 090 | _aHF5415.335.S988 | ||
| 090 |
_aHF5415.335 _b.S988 |
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| 100 | 1 | _aSzwarc, Paul | |
| 245 | 1 | 0 |
_aResearching customer satisfaction & loyalty : _bhow to find out what people really think / _cPaul Szwarc |
| 246 | 3 | _aResearching customer satisfaction and loyalty | |
| 260 |
_aLondon : _bKogan Page, _c2005 |
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| 300 |
_axiv, 258 p. : _bill. ; _c23 cm. |
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| 440 | 0 | _aMarket research in practice series | |
| 504 | _aIncludes bibliographical references (p. 247-251) and index | ||
| 650 | 0 | _aConsumer satisfaction | |
| 650 | 0 | _aCustomer loyalty | |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0511/2005011073.html |
| 907 |
_a.b14010525 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.335.S988 |
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| 914 | _avtls003357918 | ||
| 990 | _aza | ||
| 991 | _aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa | ||
| 998 |
_at _b2007-08-09 _cm _da _feng _genk _y0 _z.b14010525 |
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| 999 |
_c397355 _d397355 |
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