000			01556nam a2200361 a 4500
005			20250914160742.0
008			070608s2006 ohu 000 0 eng
020			_a0324312105 _cRM136.63
039		9	_a200707021557 _bbedah _c200707021555 _dbedah _c200707021555 _dbedah _c200707021127 _y06-08-2007 _zrasyilla
090			_aHD59.H276 2006
090			_aHD59 _b.H276 2006
100	1		_aHarris, Thomas L., _d1931-
245	1	4	_aThe marketer's guide to public relations in the 21st century / _cThomas L. Hariss, Patricia T. Whalen ; foreword by Philip Kotler
246	3	0	_aMarketer's guide to public relations in the twenty-first century.
250			_a[2nd ed.]
260			_aMason, Ohio : _bThomson, _c2006
500			_a'Racom Communications'
500			_aRev ed. of : The marketer's guide to public relations : how today's top companies are using the new PR to gain a competitive edge, 1991
650		0	_aCorporations _xPublic relations
650		0	_aMarketing _xManagement
650		0	_aPublic relations
653			_aMarketing public relations
700	1		_aWhalen, Patricia T.
700	1		_aHarris, Thomas L., _d1931- _tMarketer's guide to public relations : how today's top companies are using the new PR to gain a competitive edge
710	2		_aRacom Communication
907			_a.b13942955 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHD59.H276 2006
914			_avtls003350546
990			_aza
991			_aProgram Pengajian Komunikasi Media Maklumat
998			_at _b2007-08-06 _cm _da _feng _gohu _y0 _z.b13942955
999			_c391078 _d391078