| 000 | 01148nam a2200313 a 4500 | ||
|---|---|---|---|
| 005 | 20250914145609.0 | ||
| 008 | 060814s2006 njua bi 001 0 eng | ||
| 020 |
_a0131457578 (hbk.) _cRM457.55 |
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| 020 |
_a013196853X (pbk.) _cHadiah |
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| 039 | 9 |
_a201303201644 _bzabidah _c201206122051 _dlan _c201109201244 _dlatihan _c200609211119 _dzarina _y08-14-2006 _zmazarita |
|
| 040 | _dUKM | ||
| 090 | _aHF5415.13.K64 2006 | ||
| 090 |
_aHF5415.13 _b.K64 2006 |
||
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Lane Keller. |
| 250 | _a12th ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPearson Prentice Hall, _c2006. |
||
| 300 |
_a1 v. (various pagings) : _bill. (col.) ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aKeller, Kevin Lane, _d1956- |
|
| 907 |
_a.b13786155 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.13.K64 2006 |
||
| 914 | _avtls003333313 | ||
| 990 | _aszj | ||
| 991 | _aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa | ||
| 998 |
_at _b2006-01-08 _cm _da _feng _gnju _y0 _z.b13786155 |
||
| 999 |
_c376695 _d376695 |
||