000			01611cam a22003138a 4500
005			20250914142516.0
008			040416s2004 ii 000 0 eng
020			_a0761932569 (US : paperback) _cRM106.13
020			_a8178293900 (India : paperback)
039		9	_a201305171816 _blan _c200602131455 _dhamzah _c200601251245 _dmazarita _c200601251243 _dmazarita _y01-25-2006 _zmazarita
040			_dUKM
090			_aHD69.B7K3725
090			_aHD69.B7 _bK3725
100	1		_aKapoor, Jagdeep, _d1960-
245	1	0	_a9 brand shaastras : _bnine successful brand strategies to build winning brands / _cJagdeep Kapoor
246	3		_aNine brand shaastras.
260			_aNew Delhi : _bResponse Books, _c2004.
300			_a117 p. ; _c19 cm.
505	0		_aNeed shaastra : brand category growth strategy -- Seed shaastra : brand idea growth strategy -- Heed shaastra : brand awareness growth strategy -- Deed shaastra : brand trials growth strategy -- Feed shaastra : brand repeats growth strategy -- Speed shaastra : brand sales growth strategy -- Creed shaastra : brand trust growth strategy -- Breed shaastra : brand market share growth strategy -- Exceed shaastra : brand profit growth strategy.
650		0	_aBrand name products _xMarketing.
650		0	_aCustomer relations.
856	4	1	_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0417/2004008903.html.
907			_a.b13662557 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHD69.B7K3725
914			_avtls003320163
991			_aPusat Pengajian Siswazah dan Perniagaan
998			_at _b2006-12-01 _cm _da _feng _gii _y0 _z.b13662557
999			_c364933 _d364933