| 000 | 01112ngm a2200289 a 4500 | ||
|---|---|---|---|
| 005 | 20250930121404.0 | ||
| 007 | vd chaizu | ||
| 008 | 060118n nyu020 g s00 vleng | ||
| 020 | _cRM668.12 | ||
| 039 | 9 |
_a200610311027 _brosma _c200604181213 _djumain _c200604181029 _dnorliah _c200604181027 _y01-18-2006 _zzarina |
|
| 090 | _avcd HF5415.125.P67 | ||
| 090 |
_avcd HF5415.125 _b.P67 |
||
| 245 | 0 | 0 |
_aPositioning _h[videorecording] : _bhow advertisers shape perception |
| 260 |
_a[S.l.]: _bLearning Seed, _c[n.d.] |
||
| 300 |
_a1 videodisc (VCD) (20 min.) : _bsd., col. ; _c12 cm. + _e1 user's guide |
||
| 520 | _aThis program explores perceptual mapping, marketing segmentation and the use of emotion and magic to position a product | ||
| 650 | 0 |
_aMarketing _960389 |
|
| 650 | 0 |
_aMarketing research _960390 |
|
| 650 | 0 | _aMarket segmentation | |
| 907 |
_a.b1365813x _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c3 _n0 _kvcd HF5415.125.P67 |
||
| 914 | _avtls003319713 | ||
| 990 | _ans | ||
| 991 | _aPusat Pengajian Media dan Komunikasi | ||
| 998 |
_at _b2006-05-01 _cm _dg _feng _gnyu _y0 _z.b1365813x |
||
| 999 |
_c364496 _d364496 |
||