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|---|---|---|---|
| 005 | 20250914141739.0 | ||
| 008 | 040322s2004 xxua i 001 0 eng | ||
| 020 |
_a0793183030 _cRM92.46 |
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| 039 | 9 |
_a200511091623 _bhamzah _c200509230949 _dzarina _c200509230924 _dzarina _y09-23-2005 _zzarina |
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| 090 | _aHD69.B7C53 | ||
| 090 |
_aHD69.B7 _bC53 |
||
| 100 | 1 | _aClark, Kevin A. | |
| 245 | 1 | 0 |
_aBrandscendence : _bthree essential elements of enduring brands / _cKevin A. Clark |
| 260 |
_aChicago, IL : _bDearborn Trade Pub., _c2004 |
||
| 300 |
_aviii, 247 p. : _bill. ; _c24 cm. |
||
| 500 | _aIncludes index | ||
| 650 | 0 | _aBrand name products | |
| 650 | 0 |
_aBrand name products _xManagement |
|
| 650 | 0 |
_aBrand name products _xValuation _xManagement |
|
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0416/2004006707.html |
| 907 |
_a.b13615683 _b2021-05-28 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHD69.B7C53 |
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| 914 | _avtls003315157 | ||
| 991 | _aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa | ||
| 998 |
_at _b2005-10-09 _cm _da _feng _gxxu _y0 _z.b13615683 |
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| 999 |
_c360484 _d360484 |
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