| 000 | 01236cam a22003014a 4500 | ||
|---|---|---|---|
| 005 | 20250914141706.0 | ||
| 008 | 021010s2003 xxua i 001 0 eng | ||
| 020 |
_a0071395210 _cRM160.60 |
||
| 039 | 9 |
_a200510191221 _bhamzah _c200509131146 _dzarina _c200509131140 _dzarina _y09-13-2005 _zzarina |
|
| 090 | _aHF5415.H514 2003 | ||
| 090 |
_aHF5415.13 _b.H514 2003 |
||
| 100 | 1 | _aHiebing, Roman G. | |
| 245 | 1 | 4 |
_aThe successful marketing plan : _ba disciplined and comprehensive approach / _cRoman G. Hiebing, Jr., Scott W. Cooper |
| 250 | _aFully Rev. and expanded 3rd ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c2003 |
||
| 300 |
_axxxii, 544 p. : _bill. ; _c28 cm. |
||
| 500 | _aIncludes index | ||
| 650 | 0 |
_aMarketing _xPlanning |
|
| 700 | 1 | _aCooper, Scott W. | |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/mh041/2002037856.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh031/2002037856.html |
| 907 |
_a.b1360790x _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.H514 2003 |
||
| 914 | _avtls003314343 | ||
| 991 | _aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa | ||
| 998 |
_at _b2005-01-09 _cm _da _feng _gxxu _y0 _z.b1360790x |
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| 999 |
_c359730 _d359730 |
||