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| 005 | 20250914141642.0 | ||
| 008 | 040324s2005 xxua b 001 0 eng | ||
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_a0131440772 _cRM422.10 |
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| 043 | _an-us--- | ||
| 090 | _aGV716.S42 2005 | ||
| 090 |
_aGV716 _b.S42 2005 |
||
| 100 | 1 | _aShank, Matthew D. | |
| 245 | 1 | 0 |
_aSports marketing : _ba strategic perspective / _cMatthew D. Shank |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _c2005 |
||
| 300 |
_axxiv, 500 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aSports _zUnited States _xMarketing |
|
| 650 | 0 |
_aSports _xEconomic aspects _zUnited States |
|
| 907 |
_a.b13602780 _b2020-10-15 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kGV716.S42 2005 |
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| 914 | _avtls003313814 | ||
| 991 | _aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa | ||
| 998 |
_at _b2005-02-09 _cm _da _feng _gxxu _y0 _z.b13602780 |
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| 999 |
_c359237 _d359237 |
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