000			02152cam a22002894a 4500
005			20250930121003.0
008			040219s2004 xxu b 001 0 eng
020			_a1591391865 _cRM100.30
039		9	_a200509281541 _bhamzah _c200508151836 _dzarina _c200508151829 _dzarina _y08-15-2005 _zzarina
090			_aHC79.T4J587
090			_aHC79
100	1		_aJohansson, Frans
245	1	4	_aThe Medici effect : _bbreakthrough insights at the intersection of ideas, concepts, and cultures / _cFrans Johansson
260			_aBoston, Mass. : _bHarvard Business School Press, _c2004
300			_axiii, 207 p. ; _c25 cm.
504			_aIncludes bibliographical references (p. 191-200) and index
505			_aThe intersection: your best chance to innovate: monkeys and mind readers -- The rise of intersections: the sounds of Shakira and the emotions of Shrek -- Break down the barriers between fields: sea urchin lollipops and Darwin's finches -- How to make the barriers fall: Heathrow Tunnel and restaurants without food -- Randomly combine concepts: card games and sky rises -- How to find the combinations: meteorite crashes and code breakers -- Ignite an explosion of ideas: submarines and tubular bells -- How to capture the explosion: MacGyver and boiling potatoes -- Execute past your failures: violence and school curricula -- How to succeed in the face of failure: Palm Pilots and counterproductive carrots -- Break out of your network: ants and truck drivers -- How to leave the network behind: penguins and meditation -- Take risks and overcome fear: airplanes and serial entrepreneurs -- How to adopt a balanced view of risk: elephants and epidemics -- Step into the intersection and create the Medici effect
650		0	_aTechnological innovations _960953
650		0	_aCreative thinking _959506
856	4	1	_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0415/2004003850.html
907			_a.b13592634 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHC79.T4J587
914			_avtls003312690
991			_aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa
998			_at _b2005-02-08 _cm _da _feng _gxxu _y0 _z.b13592634
999			_c358241 _d358241