000 01792cam a22004094a 4500
005 20250930120940.0
008 031119s2004 enka b 001 0 eng
010 _a2003-025486
020 _a0470862114 (cloth : alk. paper)
035 _a()13409317
039 9 _a200508101449
_btrainer
_y08-10-2005
_ztrainer
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD69.B7
_bT393 2004
082 0 0 _a658.8/27
_222
100 1 _aTaylor, David,
_d1964-
245 1 4 _aBrand stretch :
_bwhy 1 in 2 extensions fail and how to beat the odds : a brandgym workout/
_cby David Taylor.
246 1 8 _aBrandstretch
260 _aChichester, England ;
_aHoboken, NJ :
_bJ. Wiley,
_cc2004.
300 _aix, 162 p. ;
_bill. :
_c24 cm.
504 _aIncludes bibliographical references (p. [151]-153) and index.
650 0 _aBrand name products
_xManagement.
650 0 _aBrand name products
_xMarketing.
650 0 _aBrand name products
_xValuation
_xManagement.
650 0 _aProduct management.
_960776
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/wiley046/2003025486.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley041/2003025486.html
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/wiley041/2003025486.html
907 _a.b13585903
_b2019-11-13
_c2019-11-12
942 _n0
914 _avtls003311961
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_corignew
_d1
_eecip
_f20
_gy-gencatlg
998 _anone
_b2005-10-08
_cm
_da
_feng
_genk
_y0
_z.b13585903
999 _c357599
_d357599