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| 005 | 20250914140619.0 | ||
| 008 | 050722s2005 si a 001 0 eng d | ||
| 020 |
_a0131275372 (pbk.) _cRM172.46 |
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| 039 | 9 |
_a201302181602 _bzabidah _c201301301444 _dfakrul _c200508301222 _dzaina _c200508101040 _dmidah _y07-22-2005 _zzarina |
|
| 043 | _aa------ | ||
| 090 | _aHD9987.A2L68 2005 | ||
| 090 | _aHD9987 | ||
| 245 | 0 | 0 |
_aServices marketing in Asia : _bmanaging people, technology, and strategy / _cChristopher Lovelock ... [et al.]. |
| 250 | _a2nd ed. | ||
| 260 |
_aSingapore : _bPearson/Prentice Hall, _c2005. |
||
| 300 |
_axxiv, 696 p. : _bill. ; _c26 cm. |
||
| 500 | _aBased on Service Marketing / Christopher Lovelock, 5th ed. 2004. | ||
| 504 | _aIncludes index. | ||
| 650 | 0 |
_aService industries _zAsia _xMarketing. |
|
| 650 | 0 |
_aProfessions _zAsia _xMarketing. |
|
| 700 | 1 | _aLovelock, Christopher. | |
| 907 |
_a.b13566428 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHD9987.A2L68 2005 |
||
| 914 | _avtls003309708 | ||
| 990 | _ahe/zsz | ||
| 991 | _aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa | ||
| 998 |
_at _b2005-09-07 _cm _da _feng _gsi _y0 _z.b13566428 |
||
| 999 |
_c355780 _d355780 |
||