| 000 | 01137cam a22003018a 4500 | ||
|---|---|---|---|
| 005 | 20250914140617.0 | ||
| 008 | 040514s2004 enk b 001 0 eng | ||
| 020 |
_a0273682792 (pbk. : alk. paper) _cRM233.12 |
||
| 039 | 9 |
_a200508181127 _bhamzah _c200507211853 _dzarina _c200507211830 _dzarina _y07-21-2005 _zzarina |
|
| 090 | _aHF5415.123.F55 | ||
| 090 | _aHF5415.123 | ||
| 100 | 1 | _aFill, Chris | |
| 245 | 1 | 0 |
_aBusiness-to-business marketing : _brelationships, systems and communications / _cChris Fill and Karen Fill |
| 260 |
_aHarlow, England : _bFinancial Time Prentice Hall, _c2004. |
||
| 300 |
_a380 p. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and indexes | ||
| 650 | 0 | _aCommunication in marketing | |
| 650 | 0 | _aMarketing channels | |
| 650 | 0 | _aSales promotion | |
| 700 | 1 | _aFill, Karen | |
| 700 | 1 |
_aFill, Chris. _tMarketing communications |
|
| 907 |
_a.b13565965 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.123.F55 |
||
| 914 | _avtls003309658 | ||
| 991 | _aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa | ||
| 998 |
_at _b2005-08-07 _cm _da _feng _genk _y0 _z.b13565965 |
||
| 999 |
_c355736 _d355736 |
||