000			01619cam a22003254a 4500
005			20250930120758.0
008			040503s2005 cau b 001 0 eng
020			_a0787971545 (alk. paper) _cRM88.24
039		9	_a200508031459 _bhamzah _c200507121620 _dzarina _c200507121521 _dzarina _y07-12-2005 _zzarina
090			_aHF5415.153.M332
090			_aHF5415.153
100	1		_aMarkides, Constantinos
245	1	0	_aFast second : _bhow smart companies bypass radical innovation to enter and dominate new markets / _cConstantinos Markides, Paul A. Geroski
250			_a1st ed.
260			_aSan Francisco, CA : _bJossey-Bass, _c2005
300			_avii, 200 p. ; _c24 cm.
504			_aIncludes bibliographical references (p. 173-183) and index
505	0		_aSpotting the real innovators -- Where do radical innovations come from? -- From new technologies to new markets -- Colonists and consolidators -- From colonization to consolidation -- Racing to be second -- The changing basis of competition -- Creating the markets of the twenty-first century
650		0	_aNew products _xManagement _960549
650		0	_aTechnological innovations _xEconomic aspects
700	1		_aGeroski, Paul
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/description/wiley042/2004010443.html
907			_a.b13555376 _b2021-05-28 _c2019-11-12
942			_c01 _n0 _kHF5415.153.M332
914			_avtls003308442
991			_aProgram Pengurusan/Pemasaran/Perniagaan Antarabangsa
998			_at _b2005-12-07 _cm _da _feng _gcau _y0 _z.b13555376
999			_c354708 _d354708