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| 005 | 20250914134816.0 | ||
| 008 | 041011s2001 xxk 001 0 eng | ||
| 020 |
_a0749435534 _cRM123.29 |
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| 039 | 9 |
_a200411051554 _bhamka _c200410280854 _dlaili _c200410271530 _dlaili _y10-11-2004 _zzarina |
|
| 090 | _aHF5415.13.M84 | ||
| 090 | _aHF5415.13 | ||
| 100 | 1 | _aMullin, Roddy | |
| 245 | 1 | 0 |
_aValue for money marketing : _ba guide to measuring marketing performance / _cRoddy Mullin |
| 260 |
_aLondon : _bKogan Page, _c2001 |
||
| 300 |
_a276 p. ; _c24 cm. + _e1 computer laser optical disc (4 3/4 in.) |
||
| 440 | 0 | _aMarketing in action series | |
| 500 | _a'In association with marketing' - t.p. | ||
| 500 | _aBook is accompanied by one CD, entitled' Snap : survey software : demo CD' bearing the same call number and available at Bahagian Koleksi Media | ||
| 650 | 0 |
_aMarketing _xManagement |
|
| 650 | 0 |
_aMarketing _xEvaluation |
|
| 907 |
_a.b13442284 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.13.M84 |
||
| 914 | _avtls003296122 | ||
| 990 | _arbm/nms | ||
| 991 | _aJabatan Pemasaran | ||
| 998 |
_at _b2004-11-10 _cm _da _feng _gxxk _y0 _z.b13442284 |
||
| 999 |
_c343485 _d343485 |
||