000 01139nam a22003134a 4500
005 20250930115754.0
008 040610s2004 xxka b 001 0 eng
010 _a2003-061248
020 _a0273651927 (pbk.)
_cRM184.88
039 9 _a200407051313
_bhamka
_c200406221516
_dhamzah
_c200406110945
_dzarina
_y06-10-2004
_zzarina
090 _aHF5415.R3217
090 _aHF5415
100 1 _aRanchhod, Ashok
245 1 0 _aMarketing strategies :
_ba twenty-first century approach /
_cAshok Ranchhod ; with contributions from Julie Tinson, and Claire Gauzente
260 _aHarlow, England :
_bFT/Prentice Hall,
_c2004
300 _axvii,239 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. 219-230) and index
650 0 _aMarketing
_960389
650 0 _aMarketing
_xCase studies
650 0 _aMarketing research
_960390
700 1 _aGauzente, Claire
700 1 _aTinson, Julie
907 _a.b13391720
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.R3217
914 _avtls003290881
991 _aJAbatan Pemasaran
998 _at
_b2004-10-06
_cm
_da
_feng
_gxxk
_y0
_z.b13391720
999 _c338496
_d338496