000 01118nam a22003014a 4500
005 20250914131942.0
008 040131s2002 xxua b 001 0 eng
020 _a0736003207
_cRM229.14
039 9 _a200404070819
_bhamka
_c200403301053
_dbedah
_c200403241429
_djoriah
_y01-31-2004
_zkalthom
090 _aGV714.I789
090 _aGV714
100 1 _aIrwin, Richard L.,
_d1957-
245 1 0 _aSport promotion and sales management /
_cRichard L. Irwin, William A. Sutton, Larry M. McCarthy ; [foreword by Mike Veeck]
260 _aChampaign, IL :
_bHuman Kinetics,
_c2002
300 _axiii, 457 p. :
_bill. ;
_c29 cm.
504 _aIncludes bibliographical references (p. 423-445) and index
650 0 _aSports
_xPublic relations
650 0 _aSports
_xMarketing
700 1 _aSutton, William Anthony,
_d1951-
700 1 _aMcCarthy, Larry M.,
_d1954-
907 _a.b13325759
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kGV714.I789
914 _avtls003283969
990 _aRafidah
991 _aPerkaedahan & Amalan Pendidikan
998 _at
_b2004-05-01
_cm
_da
_feng
_gxxu
_y0
_z.b13325759
999 _c331982
_d331982