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_a200403040821 _bnuri _c200402251229 _dlaili _y12-15-2003 _zzarina |
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| 090 | _aHF5415.15.H46 | ||
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| 100 | 1 | _aHendon, Donald W. | |
| 245 | 1 | 0 |
_aClassic failures in product marketing : _b(marketing principles violations and how to avoid them) / _cby Donald W. Hendon |
| 246 | 3 | 0 | _aMarketing principles violations and how to avoid them |
| 260 |
_aPetaling Jaya, Selangor : _bHardknocks Factory Sdn. Bhd. , _c2001 |
||
| 300 |
_a378 p. : _bill. ; _c22 cm. |
||
| 440 | 0 | _aDare to fail series | |
| 500 | _aReprinted from the Quorum Books, published in the USA, 1989 | ||
| 650 | 0 |
_aProduct management _960776 |
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| 650 | 0 |
_aBusiness failures _zUnited States |
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| 650 | 0 |
_aMarketing _zUnited States |
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| 650 | 0 |
_aNew products _zUnited States |
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_a.b13306078 _b2021-05-28 _c2019-11-12 |
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| 991 | _aJabatan Pemasaran | ||
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_at _b2003-02-12 _cm _da _feng _gmy _y0 _z.b13306078 |
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