000 01368nam a2200361 a 4500
005 20250914131628.0
008 031021s2004 xxua b 001 0 eng
010 _a2002-041065
020 _a0072537140 (alk. paper)
_cRM462.30
039 9 _a200312041105
_bhayat
_c200311201035
_dtmleng
_c200311171148
_dhamzah
_c200310211214
_dzarina
_y10-21-2003
_zzarina
043 _an-us---
090 _aHF5415.32.A76 2004
090 _aHF5415.32
100 1 _aArnould, Eric J.
245 1 0 _aConsumers /
_cEric Arnould, Linda Price, George Zinkhan
250 _a2nd ed.
260 _aBoston :
_bMcGraw-Hill/Irwin,
_c2004
300 _axxv, 845, [22] p. :
_bcol. ill. ;
_c27 cm.
440 0 _aMcGraw-Hill/Irwin series in marketing
504 _aIncludes bibliographical references and indexes
650 0 _aConsumer behavior
650 0 _aConsumer behavior
_zUnited States
700 1 _aPrice, Linda
700 1 _aZinkhan, George M.
_q(George Martin)
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/mh031/2002041065.html
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/mh031/2002041065.html
907 _a.b13284241
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.32.A76 2004
914 _avtls000343072
991 _aJabatan Pemasaran
998 _at
_b2003-08-10
_cm
_da
_feng
_gxxu
_y0
_z.b13284241
999 _c327898
_d327898