| 000 | 01519nam a2200337 a 4500 | ||
|---|---|---|---|
| 005 | 20250930115143.0 | ||
| 008 | 031016s2004 xxua b 001 0 eng | ||
| 020 |
_a0471448451 _cRM313.36 |
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| 039 | 9 |
_a200409100905 _bzubir _c200312111739 _dnuri _c200311220847 _dhamzah _c200310161614 _dzarina _y10-16-2003 _zzarina |
|
| 090 | _aHF5415.2.M3825 2004 | ||
| 090 | _aHF5415.2 | ||
| 100 | 1 |
_aMcDaniel, Carl D. _940571 |
|
| 245 | 1 | 0 |
_aMarketing research essentials / _cCarl McDaniel Jr., Roger Gates |
| 250 | _a4th ed. | ||
| 260 |
_aHoboken, NJ : _bJ. Wiley, _c2004 |
||
| 300 |
_axxv, 420, 14, 8, 11 p. : _bill. ; _c26 cm. + _e1 CD-ROM (4 3/4 in.) |
||
| 500 | _a'SPSS student version 11.0 for Windows'--CD-ROM | ||
| 500 | _aBook is accompanied by one CD, entitled'Marketing research essentials, SPSS student version 11.0' bearing the same call number and available at Bahagian Koleksi Media | ||
| 504 | _aIncludes bibliographical references (p. 8-14 of the 3rd group) and index | ||
| 538 | _aSystem requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT | ||
| 650 | 0 |
_aMarketing research _960390 |
|
| 700 | 1 |
_aGates, Roger H., _d1942- |
|
| 730 | 0 | 2 |
_aSPSS for Windows _953984 |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/wiley032/2003269698.html |
| 907 |
_a.b1328275x _b2020-10-15 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5415.2.M3825 2004 |
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| 914 | _avtls000342914 | ||
| 991 | _aJabatan Pemasaran | ||
| 998 |
_at _b2003-03-10 _cm _da _feng _gxxu _y0 _z.b1328275x |
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| 999 |
_c327753 _d327753 |
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