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_a200209101150 _bhamzah _c200204111604 _dnoraaz _y03-11-2002 _zkalthom |
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_aStrategic marketing cases for 21st century Asia / _cedited John A. Quelch ... [et al.] |
| 246 | _aStrategic marketing cases for twenty first century Asia | ||
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_aSingapore : _bPrentice Hall, _c2000 |
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_aviii, 404 p. : _bill. ; _c24 cm. |
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| 504 | _aIncludes bibliographical refences | ||
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_aMarketing _zAsia _vCase studies |
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_aMarketing _zAsia _xManagement _vCase studies |
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_aQuelch, John A. _947120 |
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| 991 | _aKoleksi Asia Tenggara | ||
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