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039 9 _y01-16-2002
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100 1 _aConway Dato-on, Mary Eileen
245 1 _aCultural antecedents to contrast effects in consumer evaluation of brands and brand affiliations /
_cMary Eileen Conway Dato-on
260 _aKentucky :
_bUniversity of Kentucky,
_c2001
300 _a267 p.:
502 _aPublication number : AAT 9999351
502 _aThesis ( Ph. D.) - University of Kentucky, 2001
907 _a.b12958487
_b2019-11-13
_c2019-11-12
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998 _anone
_b2002-03-01
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