000 01040nam a2200313 a 4500
005 20250914102628.0
008 010925s1999 xxua b 001 0 eng
010 _a98-023506
020 _a0139030239
_cRM391.27
035 _a(DLC)98023506
039 9 _y09-25-2001
_zlaili
090 _aHF1416.K44 1999
090 _aHF1416
100 1 _aKeegan, Warren J.
245 1 0 _aGlobal marketing management /
_cWarren J. Keegan.
250 _a6th ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_c1999.
300 _axiv, 639 p. :
_bill. ;
_c27 cm.
440 0 _aPrentice Hall series in marketing
504 _aIncludes bibliographical references and indexes.
650 0 _aExport marketing
_xManagement.
650 0 _aExport marketing
_xManagement
_xCase studies.
907 _a.b1291650x
_b2020-10-15
_c2019-11-12
942 _c01
_n0
_kHF1416.K44 1999
914 _avtls000303172
991 _aPejabat Dekan Fakulti Pengurusan Perniagaan
998 _at
_b2001-12-09
_cm
_da
_feng
_gxxu
_y0
_z.b1291650x
999 _c292131
_d292131