000 00901nam a2200277 a 4500
005 20250914095541.0
008 010414s2000 xxk b 001 0 eng
010 _a00-698066
020 _a0761956581
_cRM324.90
039 9 _a200104140953
_bhamzah
_y04-14-2001
_zhamzah
090 _aP91.3.G86
090 _aP91.3
100 1 _aGunter, Barrie
245 1 0 _aMedia research methods :
_bmeasuring audiences, reactions and impact /
_cBarrie Gunter
260 _aLondon :
_bSage Publications,
_c2000
300 _a314 p. ;
_c24 cm.
504 _aIncludes bibliographical references (p. [280]-307) and index
650 0 _aMass media
_xResearch
_xMethodology
907 _a.b12825803
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kP91.3.G86
914 _avtls000292607
990 _aam
991 _aJabatan Komunikasi
998 _at
_b2001-01-04
_cm
_da
_feng
_gxxk
_y0
_z.b12825803
999 _c283183
_d283183