000 01084nam a2200325 a 4500
005 20250930112332.0
008 001028s1999 xxua b 001 0 eng
010 _a99-013622
020 _a1567201849
_cRM241.00
039 9 _y10-28-2000
_zbedah
090 _aHF5415.123.O445
090 _aHF5415.123
100 1 _aOller, John William,
_d1943-.
_942938
245 1 0 _aImages that work :
_bcreating successful messages in marketing and high stakes communication /
_cJohn W. Oller, Jr., J. Roland Giardetti.
260 _aWestport, Conn. :
_bQuorum,
_c1999.
300 _ax, 237 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aCommunication in marketing.
650 0 _aMarketing.
_960389
650 0 _aAdvertising.
650 0 _aSemiotics.
700 1 _aGiardetti, J. Roland.
907 _a.b12751765
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.123.O445
914 _avtls000284633
990 _aza
991 _aJabatan Pemasaran
998 _at
_b2000-02-10
_cm
_da
_feng
_gxxu
_y0
_z.b12751765
999 _c275859
_d275859