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| 005 | 20250913111347.0 | ||
| 008 | 981208s1997 xxua 00 eng | ||
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| 090 | _aHF5415.125.C45 1997 | ||
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_aHF5415.125 _b.C45 1997 |
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| 100 | 1 | _aChapman, Randall G. | |
| 245 | 1 | 0 |
_aBrandsmaps : _bthe competitive marketing strategy game / _cRandall G. Chapman |
| 250 | _a4th ed. | ||
| 260 |
_aUpper Saddle River, N. J. : _bPrentice-Hall, _c1997 |
||
| 300 |
_a196 p. : _bill. ; _c28 cm. |
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| 650 | 0 |
_aMarketing _xComputer simulation |
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| 650 | 0 |
_aProduct management _xComputer simulation |
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| 650 | 0 |
_aMarketing _xComputer programs |
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| 650 | 0 |
_aProduct management _xComputer programs |
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_a.b1025366x _b2021-05-28 _c2019-11-12 |
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_c01 _n0 _kHF5415.125.C45 1997 |
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| 914 | _avtls000026507 | ||
| 991 | _aFakulti Teknologi dan Sains Maklumat | ||
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