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| 005 | 20250930112040.0 | ||
| 008 | 000622s2000 xxua b 001 0 eng | ||
| 010 | _a99-029464 | ||
| 020 |
_a0072312211 _cRM340.83 |
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| 039 | 9 |
_y06-22-2000 _zbedah |
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| 090 | _aHD9980.5.Z44 2000 | ||
| 090 | _aHD9980.5 | ||
| 100 | 1 | _aZeithaml, Valarie A. | |
| 245 | 1 | 0 |
_aServices marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml, Mary Jo Bitner. |
| 250 | _a2nd ed. | ||
| 260 |
_aBoston : _bIrwin/McGraw-Hill, _c2000. |
||
| 300 |
_axxviii, 620 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aService industries _xMarketing. |
|
| 650 | 0 | _aCustomer services. | |
| 650 | 0 |
_aMarketing. _960389 |
|
| 700 | 1 | _aBitner, Mary Jo. | |
| 700 | 1 |
_aZeithaml, Valarie A. - _tServices marketing |
|
| 907 |
_a.b12699470 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHD9980.5.Z44 2000 |
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| 914 | _avtls000279164 | ||
| 990 | _aza | ||
| 991 | _aJabatan Pemasaran | ||
| 998 |
_at _b2000-09-06 _cm _da _feng _gxxu _y0 _z.b12699470 |
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| 999 |
_c270672 _d270672 |
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