| 000 | 00984nam a2200301 a 4500 | ||
|---|---|---|---|
| 005 | 20250914090754.0 | ||
| 008 | 990903s1998 xxuab b 001 0 eng | ||
| 010 | _a96-046515 | ||
| 020 |
_a0538869089 _cRM 83.20 |
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| 090 | _aHF5821.O34 | ||
| 090 | _aHF5821 | ||
| 100 | 1 | _aO'Guinn, Thomas C. | |
| 245 | 1 | 0 |
_aAdvertising / _cThomas C. O'Guinn, Chris T. Allen, Richard J. Semenik. |
| 260 |
_aCincinnati, Ohio : _bSouth-Western College Pub., _c1998. |
||
| 300 |
_axlvi, 623 p. : _bill. (some col.), col. maps ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aAdvertising. | |
| 700 | 1 | _aAllen, Chris T. | |
| 700 | 1 | _aSemenik, Richard J. | |
| 907 |
_a.b12520391 _b2021-05-28 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5821.O34 |
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| 914 | _avtls000259783 | ||
| 990 | _aaby | ||
| 991 | _aJabatan Komunikasi | ||
| 998 |
_at _b1999-03-09 _cm _da _feng _gxxu _y0 _z.b12520391 |
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| 999 |
_c253265 _d253265 |
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