000 00845nam a2200289 a 4500
005 20250930110859.0
008 981208s1959 xxu 00 eng
010 _a59-9238
035 _a568856
039 9 _y08-18-1999
_zload
090 _aHF5415.C522 1959
090 _aHF5415
100 1 _aCheskin, Louis, 1907-
245 1 0 _aWhy people buy
_bmotivation research and its successful application
_cby Louis Cheskin
260 _aNew York
_bLiveright
_c1959
300 _a348 p. : ill. ; 23 cm.
590 _a2
650 _aMarketing
_960389
907 _a.b12479962
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.C522 1959
914 _avtls000255659
990 _aTa
991 _aFakulti Pengurusan Perniagaan
998 _at
_b1999-05-08
_cm
_da
_feng
_gxxu
_y0
_z.b12479962
999 _c249228
_d249228