| 000 | 00808nam a2200253 a 4500 | ||
|---|---|---|---|
| 005 | 20250914080750.0 | ||
| 008 | 981208s1987 xxu 00 eng | ||
| 020 | _a0256033706 | ||
| 040 | _aUKM | ||
| 090 |
_aHF5415.135 _b.C72 1987 |
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| 100 | 1 | _aCravens, David W. | |
| 245 | 1 | 0 |
_aStrategic marketing/ _cDavid W. Cravens |
| 250 | _aSecond Edition | ||
| 260 |
_aInc., Homewood, Illinois: _bRichard D. Irwin, _c1987 |
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| 300 |
_a679p.: _b ill.; _c 24cm. |
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| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 |
_aMarketing _xDecision making. |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 907 |
_a.b12214917 _b2023-07-07 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5415.135 .C72 1987 |
||
| 914 | _avtls000228588 | ||
| 991 | _aFakulti Ekonomi | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b12214917 |
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| 999 |
_c222903 _d222903 |
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