000 01004nam a2200289 a 4500
005 20250914080133.0
008 981208s1979 uk 00 eng d
020 _a0220670242
035 _a134058
039 9 _y08-18-1999
_zload
043 _ae-uk---
090 _aHF5827
100 1 _aBroadbent, Simon, 1927-
245 1 0 _aSpending advertising money
_ban introduction to media planning, media buying and the uses of media research
_cby Simon Broadbent
250 _a3rd ed
260 _aAdvertising and Marketing Education Foundation), London
_bBusiness Books for CAM (Communication
_c1979
300 _axi,381p ill 23cm
504 _aIndex
650 _aAdvertising
_xGreat Britain
_xDecision making
700 2 _aCommunication Advertising and Marketing Education Foundation
907 _a.b12187094
_b2021-05-28
_c2019-11-12
942 _n0
_kHF5827
914 _avtls000225755
998 _anone
_b1999-05-08
_cm
_da
_feng
_g
_y0
_z.b12187094
999 _c220149
_d220149