000 00699nam a2200217 a 4500
008 981208s1972 xxua 00 eng d
040 _aUKM
090 _aHF5827
_b.H4
100 1 _aHerpel, George L.
245 1 0 _aSpecialty advertising in marketing /
_cGeorge L. Herpel and Richard A. Collins.
260 _aHomewood, Ill. :
_bDow Jones-Irwin,
_c1972.
300 _a219 p. :
_bill. ;
_c24 cm.
650 0 _aAdvertising.
700 1 _aCollins, Richard A.
907 _a.b12184159
_b2023-03-30
_c2019-11-12
942 _c01
_n0
_kHF5827 .H4
914 _avtls000225453
990 _asbs
991 _aFakulti Pengurusan Perniagaan
998 _at
_b1999-05-08
_cm
_da
_feng
_gxxu
_y0
_z.b12184159
999 _c219860
_d219860