000 01023nam a2200289 a 4500
005 20250913110241.0
008 981208s1980 xxuaf bi 001 0 eng d
020 _a0882441817
_c18.95
039 9 _a201501091048
_blan
_c200607261616
_daliah
_c200011161730
_dzarina
_y08-18-1999
_zload
040 _dUKM
090 _aHF5821.J83
090 _aHF5821
_b.J83
100 1 _aJugenheimer, Donald W.
245 1 0 _aBasic advertising /
_cDonald W. Jugenheimer, Gordon E. White.
260 _aColumbus, OH. :
_bGrid Publishing,
_c1980.
300 _axv, 485 p., 4 leaves of plates :
_bill. ;
_c26 cm.
440 _aGrid series in advertising and journalism
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising.
700 1 _aWhite, Gordon E.
907 _a.b10183802
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5821.J83
914 _avtls000019260
991 _aFakulti Sains Kemasyarakatan dan Kemanusiaan
998 _at
_b1999-05-08
_cm
_da
_feng
_gxxu
_y0
_z.b10183802
999 _c20398
_d20398