| 000 | 01030nam a2200301 a 4500 | ||
|---|---|---|---|
| 005 | 20250914071711.0 | ||
| 008 | 981208s1978 us 00 eng d | ||
| 020 | _a066901513X | ||
| 039 | 9 |
_y08-18-1999 _zload |
|
| 090 |
_aHF5415. _b125.B74 |
||
| 100 | 1 |
_aBritt, Steuart Henderson, _d 1907- |
|
| 245 | 1 | 0 |
_aPsychological principles of marketing and consumer behavior / _cSteuart Henderson Britt |
| 260 |
_aLexington, Mass : _bLexington Books, _c1978 |
||
| 300 |
_a532 p. ; _c24 cm. |
||
| 500 | _aIncludes index | ||
| 504 | _aBibliography: p.487-523 | ||
| 650 | 0 |
_a Marketing _xPsychological aspects |
|
| 650 | 0 |
_a Advertising _xPsychological aspects |
|
| 650 | 0 | _a Motivation research (Marketing) | |
| 650 | 0 |
_a Consumers _xPsychology |
|
| 907 |
_a.b11911025 _b2021-10-21 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415. 125.B74 |
||
| 914 | _avtls000197599 | ||
| 991 | _aJab. Antropologi dan Sosiologi | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _g _y0 _z.b11911025 |
||
| 999 |
_c192674 _d192674 |
||