| 000 | 00997nam a2200289 a 4500 | ||
|---|---|---|---|
| 005 | 20250914070913.0 | ||
| 008 | 981208s1991 xxka b 001 eng | ||
| 020 | _a0803983905 | ||
| 039 | 9 |
_y08-18-1999 _zload |
|
| 040 | _aUKM | ||
| 090 |
_aHF5821 _b.W46 |
||
| 100 | 1 | _aWernick, Andrew. | |
| 245 | 1 | 0 |
_aPromotional culture: _badvertising, ideology and symbolic expression/ _cAndrew Wernick. |
| 260 |
_aLondon: _bSage Publications, _c1991. |
||
| 300 |
_aix, 208 p.: _bill.; _c 24 cm. |
||
| 440 | _aTheory, culture & society. | ||
| 504 | _aIncludes bibliographical references (p. 199-203) and index. | ||
| 650 | 0 |
_aAdvertising _xSocial aspects. |
|
| 650 | 0 | _aSymbolism in advertising. | |
| 650 | 0 | _aImagery (psychology) | |
| 650 | 0 | _aPopular culture | |
| 907 |
_a.b11898410 _b2021-09-10 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5821 .W46 |
||
| 914 | _avtls000196315 | ||
| 991 | _aFakulti Sains Kemasyarakatan dan Kemanusiaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxk _y0 _z.b11898410 |
||
| 999 |
_c191418 _d191418 |
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