| 000 | 01122nam a2200313 a 4500 | ||
|---|---|---|---|
| 008 | 981208s1981 us a bi 00 eng d | ||
| 040 | _aUKM | ||
| 090 |
_aHF5415 _b.P724 1981 |
||
| 245 | 1 | 0 |
_aProblems in marketing / _cE. Raymond Corey, Christopher H. Lovelock, Scott Ward. |
| 250 | _a6th. ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c1981. |
||
| 300 |
_a810p .: _bill. ; _c24 cm. |
||
| 440 | _aMcGraw-Hill series in marketing. | ||
| 500 | _a'Case materials of the Harvard Graduate School of Business Administration.' | ||
| 504 | _aIncludes index. | ||
| 504 | _aBibliography: p | ||
| 650 | 0 |
_aMarketing _xCase studies. |
|
| 650 | 0 |
_aMarketing management _xCase studies. |
|
| 700 | 1 | _aCorey, E. Raymond. | |
| 700 | 1 | _aLovelock, Christopher H. | |
| 700 | 1 | _aWard, Scott. | |
| 700 | 2 | _aHarvard University. Graduate School of Business Administration. | |
| 907 |
_a.b1187451x _b2021-08-24 _c2019-11-12 |
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| 942 |
_c01 _n0 _kHF5415 .P724 1981 |
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| 914 | _avtls000193881 | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 991 | _aFakulti Ekonomi | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _g _y0 _z.b1187451x |
||
| 999 |
_c189036 _d189036 |
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