| 000 | 00929nam a2200289 a 4500 | ||
|---|---|---|---|
| 005 | 20250930101835.0 | ||
| 008 | 981208s1987 xxua 001 0 eng | ||
| 020 | _a0070511918 | ||
| 039 | 9 |
_a201811051757 _bnikzal _y08-18-1999 _zload |
|
| 040 | _dUKM | ||
| 090 | _aHF5415.R325 | ||
| 090 |
_aHF5415 _b.R325 |
||
| 100 | 1 | _aRapp, Stan. | |
| 245 | 1 | 0 |
_aMaximarketing : _bthe new direction in advertising, promotion and marketing strategy / _cStan Rapp and Thomas L. Collins. |
| 260 |
_aNew York : _bMcGraw-Hill Book, _c1987. |
||
| 300 |
_a278p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing. _960389 |
|
| 650 | 0 | _aAdvertising. | |
| 650 | 0 | _aSales promotion. | |
| 907 |
_a.b11426937 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.R325 |
||
| 914 | _avtls000147981 | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b11426937 |
||
| 999 |
_c144374 _d144374 |
||