| 000 | 01320nam a2200361 a 4500 | ||
|---|---|---|---|
| 005 | 20250930101728.0 | ||
| 008 | 981208s1969 xxu 00 eng | ||
| 010 | _a74-085156 //r852 | ||
| 035 | _a400302 | ||
| 039 | 9 |
_a201803091049 _bidah _y08-18-1999 _zload |
|
| 090 | _aHF5415.13.B89 | ||
| 090 |
_aHF5415.13 _b.B899 |
||
| 100 | 1 |
_aBuzzell, Robert D. _q(Robert Dow), _d1933- _936152 |
|
| 245 | 1 | 0 |
_aMarketing research and information systems _c: text and cases by Robert D. Buzzell and Donald F. Cox with the assistance of Rex V. Brown |
| 260 |
_aNew York _bMcGraw-Hill _c1969 |
||
| 300 | _axii, 788 p.: illus.; 23 cm. | ||
| 500 | _aCase material from the Harvard Graduate School of Business Administration. | ||
| 504 | _aIncludes bibliographical references. | ||
| 590 | _a1 | ||
| 650 |
_aMarketing _xManagement |
||
| 650 |
_aMarketing research _960390 |
||
| 650 |
_aManagement information systems _960383 |
||
| 700 | 1 | _aCox, Donald F | |
| 700 | 1 |
_aBrown, Rex V _935723 |
|
| 700 | 2 | _aHarvard University. Graduate School of Business Administration. | |
| 907 |
_a.b11403263 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.13.B89 |
||
| 914 | _avtls000145540 | ||
| 991 | _aFakulti Ekonomi | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b11403263 |
||
| 999 |
_c142015 _d142015 |
||