| 000 | 00967nam a2200313 a 4500 | ||
|---|---|---|---|
| 005 | 20250930101726.0 | ||
| 008 | 981208s1996 xxk 00 eng | ||
| 020 |
_a075062549X _cRM102.21 |
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| 039 | 9 |
_a201804060932 _bbaiti _y08-18-1999 _zload |
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| 040 | _aUKM | ||
| 090 | _aHF5415.13.M3295 | ||
| 090 |
_aHF5415.13 _b.M3295 |
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| 100 | 1 |
_aMcDonald, Malcolm _940672 |
|
| 245 | 1 | 0 |
_aMarketing planning for services _cMalcolm McDonald and Adrian Payne |
| 260 |
_aOxford : _bButterworth-Heinemann, _c1996 |
||
| 300 |
_ax, 364 p. : _bill. ; _c23 cm. |
||
| 440 | _aThe Marketing series | ||
| 590 | _a1 | ||
| 650 | _aMarketing management | ||
| 700 | 1 |
_aPayne, Adrian _944782 |
|
| 907 |
_a.b11402672 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.13.M3295 |
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| 914 | _avtls000145479 | ||
| 990 | _ano | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxk _y0 _z.b11402672 |
||
| 999 |
_c141956 _d141956 |
||