000 00893nam a2200301 a 4500
005 20250914012148.0
008 981208s1973 xxu 00 eng
020 _a0256002274
039 9 _a201803090915
_bbaiti
_y08-18-1999
_zload
040 _aUKM
090 _aHF5415.13.H68
090 _aHF5415.13
_b.H68
100 1 _aHoward, John A
245 1 0 _aMarketing management
_boperating, strategic, and administrative
_cJohn A Howard
250 _a3rd ed.
260 _aHomewood, Ill. :
_bRichard D. Irwin,
_c1973
300 _a560 p. ;
_c23 cm.
590 _a1
650 _aMarketing management
907 _a.b11402076
_b2020-10-15
_c2019-11-12
942 _c01
_n0
_kHF5415.13.H68
914 _avtls000145418
990 _aSS
991 _aFakulti Pengurusan Perniagaan
998 _at
_b1999-05-08
_cm
_da
_feng
_gxxu
_y0
_z.b11402076
999 _c141896
_d141896