000 01150nam a2200349 a 4500
005 20250914012147.0
008 981208s1980 cau 00 eng d
020 _a0876206062
039 9 _a201803081225
_bbaiti
_y08-18-1999
_zload
040 _aUKM
043 _an-us---
090 _aHF5415.13.M352
090 _aHF5415.13
_b.M352
245 1 0 _aMarketing management
_bcases and readings
_cedited by Dennis H. Tootelian, Ralph M. Gaedeke, Leete A. Thompson
260 _aSanta Monica, Calif :
_bGoodyear Pub. Co ,
_c1980
300 _a498p.;
_c23cm
500 _aIncludes indexes
590 _a1
650 _aMarketing management
_xUnited States
_xCase studies
650 _aMarketingmanagement
_xUnited States
_xAddresses, essays, lectures
700 1 _aTootelian, Dennis H
700 1 _aGaedeke, Ralph M.
700 1 _aThompson, Leete A
907 _a.b11402003
_b2021-05-28
_c2019-11-12
942 _c01
_n0
_kHF5415.13.M352
914 _avtls000145411
991 _aFakulti Ekonomi
991 _aFakulti Pengurusan Perniagaan
998 _at
_b1999-05-08
_cm
_da
_feng
_gcau
_y0
_z.b11402003
999 _c141889
_d141889