| 000 | 00963nam a2200301 a 4500 | ||
|---|---|---|---|
| 005 | 20250914012146.0 | ||
| 008 | 981208s1974 xxu 00 eng | ||
| 020 | _a0060459557 | ||
| 039 | 9 |
_a201803081136 _bbaiti _y08-18-1999 _zload |
|
| 040 | _aUKM | ||
| 090 | _aHF5414.13.S48 | ||
| 090 |
_aHF5415.13 _b.S48 |
||
| 100 | 1 | _aShapiro, Stanley J | |
| 245 | 1 | 0 |
_aMarketing management _c: readings in operational effectiveness by Stanley J. Shapiro and Jean-Charles Chebat |
| 260 |
_aNew York : _bHarper & Row , _c1974 |
||
| 300 | _axv, 301 p.: illus.; 28 cm. | ||
| 504 | _aIncludes bibliographies. | ||
| 590 | _a1 | ||
| 650 |
_aMarketing _xManagement |
||
| 700 | 1 | _aChebat, Jean-Charles, joint comp. | |
| 907 |
_a.b11401837 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5414.13.S48 |
||
| 914 | _avtls000145394 | ||
| 991 | _aFakulti Ekonomi | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b11401837 |
||
| 999 |
_c141872 _d141872 |
||