| 000 | 01044nam a2200325 a 4500 | ||
|---|---|---|---|
| 005 | 20250930101722.0 | ||
| 008 | 981208s1984 us 00 eng d | ||
| 039 | 9 |
_a201803080934 _bbaiti _y08-18-1999 _zload |
|
| 040 | _aUKM | ||
| 090 | _aHF5415.L65 | ||
| 090 |
_aHF5415 _b.L65 |
||
| 100 | 1 | _aLovelock, Christopher H | |
| 245 | 1 | 0 |
_aMarketing for public and nonprofit managers _cChristopher H. Lovelock, Charles B. Weinberg |
| 260 |
_aNew York : _bWiley, _c1984 |
||
| 300 |
_axiv, 607 p.: _bill.; _c25 cm |
||
| 504 | _aIncludes bibliographical references and index | ||
| 590 | _a1 | ||
| 650 |
_aMarketing _960389 |
||
| 650 | _aCorporations, Nonprofit | ||
| 650 | _aGovernment publicity | ||
| 650 | _aGovernment business enterprises | ||
| 700 | 1 | _aWeinberg, Charles B | |
| 907 |
_a.b11401345 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.L65 |
||
| 914 | _avtls000145343 | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _g _y0 _z.b11401345 |
||
| 999 |
_c141823 _d141823 |
||