| 000 | 01018nam a2200313 a 4500 | ||
|---|---|---|---|
| 005 | 20250930101719.0 | ||
| 008 | 981208s1981 xxua 001 0 eng | ||
| 020 | _a0135562252 | ||
| 039 | 9 |
_a201805030909 _bnikzal _y08-18-1999 _zload |
|
| 040 | _dUKM | ||
| 090 | _aHF5415.R578 1981 | ||
| 090 |
_aHF5415 _b.R578 1981 |
||
| 100 | 1 | _aMandell, Maurice I. | |
| 245 | 1 | 0 |
_aMarketing / _cMaurice I. Mandell, Larry J. Rosenberg. |
| 250 | _a2nd ed. | ||
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _c1981. |
||
| 300 |
_a653 p. : _bill. ; _c24 cm. |
||
| 500 | _aEdition for 1977 by L. J. Rosenberg. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing. _960389 |
|
| 650 | 0 | _aMarketing management. | |
| 700 | 1 | _aRosenberg, Larry J. | |
| 907 |
_a.b11400341 _b2020-10-15 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHF5415.R578 1981 |
||
| 914 | _avtls000145240 | ||
| 991 | _aFakulti Ekonomi dan Pengurusan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b11400341 |
||
| 999 |
_c141723 _d141723 |
||