| 000 | 01147nam a2200313 a 4500 | ||
|---|---|---|---|
| 005 | 20250914011143.0 | ||
| 008 | 981208s1994 xxua 000 0 eng | ||
| 020 | _a0070561532 | ||
| 039 | 9 |
_a201703131603 _blan _c200108201500 _drahimi _c200105221717 _drahimi _y08-18-1999 _zload |
|
| 040 | _dUKM | ||
| 090 | _aHD59.6.U6S37 | ||
| 090 |
_aHD59.6.U6 _bS37 |
||
| 100 | 1 | _aSchreiber, Alfred L. | |
| 245 | 1 | 0 |
_aLifestyle and event marketing : _bbuilding the new customer partnership / _cAlfred L. Schreiber ; with Barry Lenson. |
| 260 |
_aNew York : _bMcGraw-Hill, _c1994. |
||
| 300 |
_a263 p. : _bill. ; _c23 cm. |
||
| 650 | 0 |
_aPublic relations _xCorporations _zUnited States. |
|
| 650 | 0 |
_aIssues management _zUnited States. |
|
| 650 | 0 |
_aCorporate sponsorship _zUnited States. |
|
| 650 | 0 |
_aCustomer relations _zUnited States. |
|
| 650 | 0 |
_aAdvocacy advertising _zUnited States. |
|
| 700 | 1 | _aLenson, Barry. | |
| 907 |
_a.b11313171 _b2021-05-28 _c2019-11-12 |
||
| 942 |
_c01 _n0 _kHD59.6.U6S37 |
||
| 914 | _avtls000136264 | ||
| 991 | _aFakulti Pengurusan Perniagaan | ||
| 998 |
_at _b1999-05-08 _cm _da _feng _gxxu _y0 _z.b11313171 |
||
| 999 |
_c133036 _d133036 |
||