Your search returned 37 results.

Sort
Results
1.
Accounting for tastes / Gary S. Becker by
Publication details: Cambridge, Mass. : Harvard University Press, 1996
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.32.B43.

2.
Business analytics for Sales and Marketing Managers : How to Compete in the Information Age / Gert H.N. Laursen by Series: Wiley and SAS Business Series ; 41
Publication details: Hoboken, New York : John Wiley & Sons, [2011], ò011
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.32.L386.

3.
Consumer behavior : in fashion / Michael R. Solomon, Nancy J. Rabolt by
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2009
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD9940.A2S658.

4.
Consumer-centric category management : how to increase profits by managing categories based on consumer needs / A. C. Nielsen with John Karolefski and Al Heller by
Publication details: New Jersey : John Wiley & Sons, 2006
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5429.A136.

5.
Consumer choice of cut flowers and pot plants : a study based on consumer panel data of households in the Netherlands / A. Van Tilburg by Series: Agricultural University Wageningen papers ; 84-2
Publication details: Netherlands : Agricultural University Wageningen, 1984
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: SB443.4.N4T55.

6.
Consumer demand for food commodities in Thailand [microform] / by Bahram Dadgostar by
Publication details: Ann Arbor, Mich. : University Microfilms International, 1978
Dissertation note: Thesis (Ph.D.) - Iowa State University, 1977
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: mikrofilem tesis HC445.Z9C6 1978.

7.
Consumer preference for green rice in Indonesis : case studies in Jakarta and Yogyakarta / Muhammad Irdan. by
Publication details: 2010
Dissertation note: Thesis (Ph.D.) - Universiti Kebangsaan Malaysia, 2010.
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.32.M848 2010 tesis, ...

8.
9.
Customer intelligence : from data to dialogue / Sean Kelly. by
Publication details: Chichester : John Wiley & Sons, 2006
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.32.K458.

10.
Discrete choice methods with simulation / Kenneth E. Train. by
Publication details: New York : Cambridge University Press, 2003
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD30.23.T725.

11.
The elderly market selected readings compiled by Charles D. Schewe by
Publication details: Chicago American Marketing Association 1985
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HC110.C6E425.

12.
Emotional branding : the new paradigm for connecting brands to people / by Marc Gobe by
Edition: Updated and rev. ed.
Publication details: New York : Allworth Press, 2009
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD69.B7G634 2009.

13.
An empirical examination of product symbolism from an ethnic subcultural perspective [microform] / by Nik Rahimah Nik Yacob by
Publication details: Bangi : Universiti Kebangsaan Malaysia, 1992
Dissertation note: Thesis (Ph. D.) - University of Colorado, 1989
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: mikrofilem tesis HC445.5.Z9C663 1992.

14.
An empirical examination of product sysbolism from an ethnic subcultural perspective / by Nik Rahimah Nik Yacob by
Publication details: Boulder, Colo. : University of Colorado, 1989
Dissertation note: Thesis (Ph. D.)-University of Colorado, 1989
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HC445.5.Z9C663 1989 kat4.

15.
Encyclopedia of consumer brands / editor, Janice Jorgensen by
Publication details: Detroit, Mich. : St. James Press, 1994
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.3.E527 ruj, ...

16.
Household decision-making / edited by Nelson N. Foote by Series: Consumer behavior ; v.4
Publication details: New York : New York University Press, 1961
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.3.H66.

17.
Imagining consumers : design and innovation from Wedgwood to Corning / Regina Lee Blaszczyk by Series: Studies in industry and society
Publication details: Baltimore, Md. : Johns Hopkins University Press, 2000
Online resources:
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD9620.T333U635 ikon.

18.
The impact of the perception of marketing mix variables on international product choice the Malaysian perspective by Sa'ari Md. Nooh by
Publication details: Florida Nova Southeastern University 1997
Dissertation note: Thesis (Ph.D.) - Nova Southeastern University, 1997
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.33.M3S22 1997 [00008050324].

19.
The innovator's method : bringing the lean startup into your organization / Nathan Furr, Jeff Dyer. by Publisher: Boston : Harvard Business Review Press, 2014
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HD58.9.F877N384.

20.
Interpreting consumer choice : the behavioral perspective model / Gordon R. Foxall by Series: Routledge interpretive marketing research ; 10
Publication details: New York : Routledge, 2010
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.32.F685.

Pages

Contact Us

Perpustakaan Tun Seri Lanang, Universiti Kebangsaan Malaysia
43600 Bangi, Selangor Darul Ehsan,Malaysia
+603-89213446 – Consultation Services
019-2045652 – Telegram/Whatsapp
Email: helpdeskptsl@ukm.edu.my

Copyright ©The National University of Malaysia Library