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1.
Marketing management a strategic approach Harper W. Boyd, Orville C. Walker by
Publication details: Homewood, Ill.: Richard D. Irwin, 1992
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.B669.

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2.
Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larreche. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 3rd ed.
Publication details: Boston, Mass : Irwin/McGraw-Hill, 1998
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.13.B669 1998, ...

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3.
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Marketing management and administrative action / by Steuart Henderson Britt and Harper W. Boyd, Jr by
Publication details: New York : McGraw-Hill, 1963
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.B7 1973.

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4.
Marketing management casebook / edited by Harper W. Boyd, Jr., and Robert T. Davis by
Edition: Rev. ed.
Publication details: Ill R. D. Irwin : Homewood, 1976
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.B67 1976.

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5.
Marketing management casebook edited by Robert T. Davis, Harper W. Boyd, Jr., Frederick E. Webster, Jr by
Edition: 3d ed
Publication details: Homewood, Ill : R. D. Irwin, 1980
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.B67 1980.

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6.
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Marketing management casebook edited by Robert T. Davis, Harper W. Boyd, Jr., Frederick E. Webster, Jr by Series: The Irwin series in marketing
Edition: 4th ed
Publication details: Homewood, Ill.: R.D. Irwin , 1984
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.13.B67 1984.

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7.
Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch by
Edition: 4th ed.
Publication details: Ill R. D. Irwin : Homewood 1977
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5414.2.B65 1977.

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8.
Marketing research text and cases Harper W. Boyd, Ralph Westfall, Stanley F. Stasch by
Edition: 5th ed
Publication details: Homewood, Ill. R.D. Irwin 1981
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (5)Call number: HF5415.2.B65 1981, ...

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9.
Marketing research text and cases Harper W. Boyd, Ralph Westfall, Stanley F. Stasch by
Edition: 7th ed.
Publication details: Homewood, Ill. Richard D. Irwin 1991
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (2)Call number: HF5415.2.B65 1991, ...

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10.
Marketing research : text and cases / Harper W. Boyd, Ralph Westfall, Stanley F. Stasch by
Edition: 6th ed
Publication details: Homewood, Illinois : Richard D. Irwin, 1985
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (1)Call number: HF5415.2.B65 1985.

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11.
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Promotion : a behavioral view / Harper W. Boyd, Jr., Sidney J. Levy. by Series: Prentice-Hall foundations of marketing series
Publication details: Englewood Cliffs, N.J. : Prentice-Hall , 1967
Availability: Items available for loan: PERPUSTAKAAN TUN SERI LANANG (4)Call number: HF5821.B634, ...

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